Today’s media outlets are more fast-paced than ever before. Getting their attention can be a real challenge for small businesses and even large ones, especially when it comes to getting positive press. In this web video, award-winning television journalist, Deborah Singer of DAS Media, will show you how to develop positive relationships within the media industry to get the press your company or product deserves.
This learning opportunity includes:
- An Inside Look at the News-Making Process
- How to Write an Attention-Grabbing Press Release
- Etiquette Tips on Winning Over News Reporters
- Helpful Ways to Prepare for Media Interviews
- Successful Interviewing Tips